Establishing and running a business is not easy. You have to undergo a lot of challenges, especially in marketing your brand to your target market. If you aren’t careful, your competitors will be able to bully you out of the market due to how well they handle their digital marketing efforts. If you want to reach out to potential clients more effectively, you need a proper social media marketing tool. You can look at eClincher to help you out.
If you want to know more about eClincher, you have to go over this review. You will be enlightened about what eClincher is along with its subscription plans. Moreover, you will know its features that can be of great help to your business or agency.
What Is eClincher?
eClincher is a one-stop-shop social media management tool for small and emerging businesses. The main goal of eClincher is to provide businesses with an avenue to maximize their coverage and engagement in different social media platforms. As they say, the bigger the reach, the number of potential customers increases. eClincher helps you do that as well as manage your posts, provide analytics, as well as an array of additional features which you can check out in this article.
Lastly, eClincher can be used while sitting down in your office or on the go. Here are the devices that can support the program.
eClincher Supported Devices
eClincher Subscription and Payment
eClincher offers different subscription plans. The features are expanded depending on your subscription. However, you have time to decide if you will continue with the platform or not since it also offers a 14-day free trial.
Here are eClincher’s subscription plans:
- Basic Plan – This costs $59 per month or $602 a year.
- Premier Plan – This costs $119 per month or $1,214 a year.
- Agency Plan – This costs $219 per month or $2,234 a year.
Accepted Payment Methods
eClincher accepts a wide range of debit and credit cards from major banks. You can also pay through PayPal.
Publishing and Scheduling Posts
This feature lets you create posts and schedule when you want them to be posted on your different social media profiles. This is helpful because you can schedule posts at your preferred time or when you believe your audience is active. This way, your target audience will be able to see your posts. You can create an original post or copy it from somewhere else. If you are clueless about what to post but want to post right away, you can schedule a link.
What’s more enjoyable with this feature is that you can add hashtags and get a preview of what you are going to post. If you think your post needs some improvement, you can save it for later posting. However, you can immediately post it if you’re satisfied with the post. You can even schedule your content if you want it to be seen multiple times a day, week, or month.
Automatic Posting with Queues
If you have bulk content, you can schedule them to auto posting and even put them in a queue. They will be posted for some time. If you have a favorite post or evergreen content, you can also set a queue that will “recycle” your posts. These posts will be re-posted on all of your social media profiles without the need to schedule them.
Suggested Content Feeds
With this feature, it will be easier for you to see the best content to post. You just have to type a keyword or a topic, and the platform will generate relevant and popular content for you. When you find the content you are looking for, you can just click on it and add it to the queue or schedule it.
RSS Feeds and Automation
This feature also helps in finding and sharing content. It lets you add RSS feeds from your favorite website or brand’s blog. This enables you to post content from trusted sources. Also, if there’s new content, it will be automatically published across all your social media profiles. You can also track if your posts have been published. Anyway, you need not worry because the same content will not be posted more than once. You can also create multiple queues on your different social media profiles with different topics and content classifications.
Unified Social Inbox, Monitoring, and Engagement
This feature helps locate and share great content and lets you engage with your audience. You can respond and comment on all tweets, likes, comments, shares, and direct messages of your audience from different social media platforms.
This feature lets you manage all the conversations, messages, mentions, comments, new followers, and notifications your social media channels get in a single dashboard. You don’t need to log in to every social media profile. You can also choose what you want to be displayed.
In addition to this, it can also be your task list because it lets you know which interactions need your feedback. You can tag and manage all vital tasks for further reference. If you receive spam comments and you want to hide them, you can easily do it by clicking the Hide option. This is the best feature to start new conversations, find leads, and deal with your audience.
This feature gives you an overview of what is happening on your social media profiles and pages. You will have an idea about the website traffic, mentions, follower trends, and many others. It is extra helpful because it provides detailed analytics of your performance, making it easy to monitor and evaluate your website’s key metrics. This will then help you decide what you have to improve or retain as part of your digital marketing strategy. It also gives you the option to connect your Google Analytics account.
With eClincher, it is easier to manage multiple clients. You can assign your team members specific tasks and manage particular social media accounts depending on your client’s brand profile. In addition, you can add and grant permission to team members to view and edit brands and client accounts. It also helps to easily monitor the progress and activities on specific accounts.
Built-in Design Tools
Graphic designs, emojis, and personalized tagging is very important in every blog and post. These will help attract every viewer’s attention. eClincher offers a wide range of built-in tools to help improve your posts.
This powerful media creator helps you create custom photo posts, invitations, banners, postcards, and many others. You don’t need to make a post with images on another platform then upload it later. All is set with the Canva integration, allowing you to efficiently produce customized blog posts.
This lets you look for influencers with the same field as you. You can make color tagging and set up your criteria. It will then be easier for you to engage with the influencer in your niche and follow all their followers.
Seeing GIFs on different posts is enjoyable. GIF usage helps you easily convey your feelings in a manner that your audience can easily connect. This Giphy integration helps make your posts seem more authentic.
Do you want to add free photos to your content? Pixabay has everything that you need to make your posts attractive.
As people of today are more online, this feature will benefit your business. This helps you monitor your social media stream while keeping tabs on different topics that most people are interested in. It can also help you track mentions, hashtags, keywords, and company names popular to your audience. With that, you can have an overview of what your competitors are doing, stay on top of everything concerning your niche, and know how your audience feels about your brand.
This feature lets you view all your scheduled posts by choosing the dates and times. It is also easy to consider the upcoming ones. There’s no need to edit any entry as you can just drag and drop anything that you have scheduled if you want to change them.
A busy schedule shouldn’t stop you from reaching out to your audience. eClincher is also available on mobile devices. Just download the app from the Google Play Store or the Apple App Store and enjoy posting while you are on the go. Moreover, it is easier to find hashtags using your mobile phone.
eClincher Integrated Social Media Platforms
- Google My Business
- Wave Video
- Google Analytics
Pros and Cons of eClincher
- 14-day free trial
- Easy to set up
- Simple user interface
- Easy to add social media accounts
- Round the clock live chat support
- Comprehensive image library for marketers and users
- Lets you create a group of accounts
- Numerous scheduling options
- Manage as many profiles as you want
- Outstanding analytics
- Monitor positive and negative reviews
- Competitive price
- Constantly updating tools
- Provide support to its users
- No phone or email support
- Needs functionality redesigning
SocialPilot is the ideal tool for teams and small agencies. It provides multiple features, including managing social media posts, scheduling posts, and improving engagement. It also integrates different social media accounts and provides valuable data to help improve your posts. What’s interesting with this tool is that you can customize your content. It also lets you add images and GIFs to capture your audience’s interests easily. Moreover, you can download your current stats in pdf format to view them quickly.
Buffer’s offerings to its users include social media publishing, RSS feeds connectivity, social analytics data, customized scheduling, and many others. It is convenient to use, making it easier for smaller businesses with limited digital marketing budgets to engage with their target audiences and promote their brands. Moreover, it offers flexible subscription plans to meet its users’ preferences.
This social media management software is perfect for SMBs and enterprises. It allows simultaneous management of different social media accounts without any hassle. It offers a free version for small businesses, which makes it well-known to many. In addition to this, it provides a Chrome extension that allows its users to share content while surfing the web. Its powerful features include keyword filtering, conversion tracking, and app integrations. It is an app that you can use to save time uploading and scheduling your posts.
Is eClincher the Best Social Media Management Tool?
As many social media marketing tools are available, business owners and marketers are confused about approaching their social media marketing strategies. eClincher offers a wide range of features that can help streamline the process and make things clearer. Most of its offerings are also available with other platforms, but the ease of use it offers is especially satisfying. eClincher can be easily considered as one of the best social media management tools around.