When Is Amazon Prime Day



Welcome to the ultimate guide to Amazon Prime Day!

Amazon Prime Day has quickly become one of the most anticipated shopping events of the year. It’s a day filled with incredible deals, discounts, and exclusive offers for Amazon Prime members. Whether you’re looking for electronics, fashion, home decor, or just about anything else, Prime Day is the perfect opportunity to score amazing deals and save some serious money.

What sets Amazon Prime Day apart from other sales events is the exclusive access it offers to Prime members. With over 150 million Prime members worldwide, this day has turned into an online shopping extravaganza like no other. Prime Day not only offers incredible discounts but also introduces new products, limited-time promotions, and even special giveaways.

In this guide, we’ll take a closer look at what Amazon Prime Day is, its history, and when you can expect this exciting event to take place in 2021. Plus, we’ll provide you with some tips on how to make the most out of Prime Day and find the best deals.

So, whether you’re a seasoned Amazon Prime Day shopper or new to the experience, sit back, relax, and get ready to uncover the secrets of this extraordinary shopping event.


What is Amazon Prime Day?

Amazon Prime Day is an annual shopping event exclusively for Amazon Prime members. It’s a day where you can find incredible deals, discounts, and offers on a wide range of products available on the Amazon website. Prime Day offers customers the chance to save big on items across various categories, including electronics, home and kitchen, fashion, beauty, and much more.

Originally launched in 2015 to celebrate Amazon’s 20th anniversary, Prime Day has quickly become a highly anticipated event for online shoppers around the world. What started as a one-day event has now expanded to multiple days of discounts and promotions.

To take part in Prime Day, you need to have an active Amazon Prime membership. Amazon Prime is a subscription service offered by Amazon that provides a range of benefits to its members, including free two-day shipping, access to streaming services like Prime Video and Prime Music, and exclusive deals and discounts. Prime Day is one of the most exciting perks of being a Prime member.

During Prime Day, Amazon offers a wide variety of deals across different product categories. These deals are often time-sensitive and may be available for a limited period or until the stock runs out. Lightning Deals, which are heavily discounted products with a limited quantity available, are particularly popular during Prime Day. These deals are known to sell out quickly, so it’s important to keep an eye on the website and act fast if you spot something you want.

In addition to regular discounts, Amazon also launches new products and releases exclusive collections during Prime Day. This event provides a unique opportunity to discover and purchase the latest products across various niches before they hit the mainstream market.

Overall, Amazon Prime Day is a highly anticipated event that offers exclusive deals and discounts for Amazon Prime members, making it the perfect time to bag some incredible bargains and enjoy substantial savings.


History of Amazon Prime Day

The history of Amazon Prime Day dates back to July 15, 2015, when it was first introduced to celebrate Amazon’s 20th anniversary. Amazon’s goal was to create an annual shopping event that could rival the likes of Black Friday and Cyber Monday. Little did they know that Prime Day would quickly become a massive success and a highly anticipated event for millions of shoppers worldwide.

The inaugural Prime Day was a 24-hour event filled with incredible deals and discounts exclusively for Amazon Prime members. Amazon offered a wide range of products, from electronics to fashion, home goods, and more. The response from customers was overwhelming, with millions of products sold and a huge surge in Prime memberships.

Building on the success of the first Prime Day, Amazon expanded the event to a 48-hour extravaganza the following year. This extended event allowed customers to take advantage of even more deals and offers, spreading the excitement over two full days.

Over the years, Prime Day has grown in popularity and scope. Amazon has extended the event to additional countries, including India, the United Kingdom, Canada, Australia, and various European countries. In these locations, Prime members can also enjoy exclusive deals and discounts during Prime Day.

Amazon has also continued to innovate and introduce new features to enhance the Prime Day experience. In 2017, the company introduced “Prime Day Launches,” which allowed participating brands to release new products exclusively on Prime Day. This feature provided Prime members with early access to cutting-edge products.

Furthermore, Amazon has utilized Prime Day as a platform to promote its own devices, such as Echo speakers, Fire tablets, and Kindle e-readers. These devices often see significant discounts during Prime Day, making it an ideal time for customers to upgrade or try out new Amazon devices at a discounted price.

In recent years, Prime Day has evolved beyond a simple shopping event. It has become a platform for artists, musicians, and content creators to showcase their work. Amazon hosts exclusive concerts and live streams featuring top artists and provides exclusive content for Prime members during the event.

As Prime Day continues to thrive, Amazon has also faced criticism and backlash from competitors, who accuse the company of anti-competitive behavior and unfair pricing practices. Nonetheless, the popularity and success of Prime Day show no signs of waning, with each year surpassing the previous one in terms of sales and customer participation.

Prime Day has undoubtedly become a landmark event that not only provides incredible deals and savings for customers but also drives significant revenue for Amazon and creates a buzz of excitement in the online shopping world.


When is Amazon Prime Day in 2021?

If you’re eagerly awaiting Amazon Prime Day in 2021, mark your calendars for June 21st and June 22nd. This year, Amazon has decided to host Prime Day in the summer, offering customers an exciting mid-year shopping extravaganza.

The decision to move Prime Day to June is a departure from its usual July timeframe. It’s believed that Amazon made this shift to accommodate the delayed timing of the Tokyo Olympics, which were originally scheduled for 2020 but had to be pushed back due to the COVID-19 pandemic. By holding Prime Day in June, Amazon can avoid potential conflicts and ensure that customers can fully enjoy both events.

It’s important to note that Prime Day is not just a single-day event anymore. In recent years, Amazon has extended Prime Day to span multiple days, allowing customers more time to discover and take advantage of the incredible deals on offer. This means that you have a 48-hour window, starting from June 21st and ending on June 22nd, to shop for your favorite items and score amazing discounts.

During Prime Day 2021, you can expect to find jaw-dropping deals across various product categories. From consumer electronics to fashion, home appliances, beauty products, and beyond, there’s something for everyone. Make sure to keep an eye out for Lightning Deals, which are limited-time offers available in limited quantities. These deals offer huge discounts on popular items but tend to sell out quickly, so act fast if you spot something you like.

To take advantage of the Prime Day deals, you will need to be a member of Amazon Prime. If you’re not already a member, you can sign up for a 30-day free trial to enjoy all the benefits of Prime membership, including access to Prime Day deals. It’s important to note that Prime Day deals are exclusively available to Prime members, so if you don’t have a membership yet, now is the perfect time to join.

So, mark your calendars, set your reminders, and get ready for two days of incredible deals and savings during Amazon Prime Day 2021. Whether you’re looking to upgrade your tech gadgets, refresh your wardrobe, or stock up on household essentials, Prime Day offers a unique opportunity to snag amazing deals and make the most out of your Amazon Prime membership.


How to Prepare for Amazon Prime Day

Amazon Prime Day is just around the corner, and it’s time to start preparing for this exciting shopping event. Here are some valuable tips to help you make the most out of Prime Day and ensure a successful shopping experience.

1. Become a Prime Member: To access the exclusive deals and discounts during Prime Day, you’ll need to be an Amazon Prime member. If you’re not already a member, sign up for a free trial or a Prime membership to take advantage of the offers.

2. Create a Wish List: Before Prime Day arrives, make a list of the items you’re interested in purchasing. This will help you stay focused and organized during the event, ensuring that you don’t miss out on any great deals.

3. Set a Budget: It’s easy to get caught up in the excitement of Prime Day and overspend. Set a budget for yourself to avoid unnecessary impulse purchases, and stick to it.

4. Research Product Prices: In the days leading up to Prime Day, research the prices of the items you’re interested in. This will enable you to identify genuine discounts and determine whether the deals during Prime Day are worth it.

5. Download the Amazon App: The Amazon app offers a convenient and user-friendly shopping experience. Download it to your smartphone to receive updates on upcoming deals and to easily access Prime Day offers.

6. Enable Notifications: Enable push notifications on the Amazon app to receive alerts about upcoming Lightning Deals in real-time. This will help you stay one step ahead and increase your chances of snagging the items you want.

7. Check for Early Access Deals: In the days leading up to Prime Day, keep an eye out for early access deals available exclusively for Prime members. These early bird deals offer a fantastic opportunity to grab bargains before the main event.

8. Make Use of Virtual Assistant Devices: If you have devices such as Amazon Echo or Google Home, utilize them to ask about exclusive deals and offers. These voice-activated assistants can provide you with up-to-date information on the best Prime Day deals.

9. Plan for Quick Checkout: Prime Day deals are often time-sensitive and sell out fast. Save your payment information in advance and ensure that your shipping address is up to date to expedite the checkout process and secure your purchases.

10. Take Breaks and Stay Hydrated: Prime Day can be an intense shopping experience, with constant deals and limited-time offers. Remember to take breaks, stay hydrated, and give yourself time to rest and reevaluate your purchases.

By following these tips, you’ll be well-prepared for Amazon Prime Day and ready to make the most out of this shopping extravaganza. Happy shopping!


Tips for Finding the Best Deals on Amazon Prime Day

Amazon Prime Day is known for its incredible deals, but with so many products and offers to choose from, it can be overwhelming to find the best deals. Here are some tips to help you navigate Prime Day and ensure you make the most of this shopping event:

1. Research in Advance: Start researching the products you’re interested in before Prime Day arrives. Compare prices on different websites to ensure you’re getting the best deal during the event.

2. Follow Deal Trackers: Many online websites and forums track the best deals during Prime Day. Follow these trackers to stay updated on the latest discounts and deals across various categories.

3. Utilize the “Watch This Deal” Feature: On Amazon, you can add upcoming Lightning Deals to your watchlist. This allows you to receive notifications when these deals go live, increasing your chances of snagging them before they sell out.

4. Use Price Tracking Tools: Take advantage of price tracking tools like CamelCamelCamel or Honey to track the price history of products on Amazon. This can help you determine if the Prime Day deal price is truly a substantial discount.

5. Explore Early Access Deals: Before Prime Day kicks off, keep an eye out for early access deals available exclusively for Prime members. These deals are often released a few hours or a day prior to the main event.

6. Follow Amazon’s Social Media Accounts: Amazon often announces exclusive deals and offers on their social media platforms. Follow their official accounts on platforms like Twitter and Facebook to stay updated on the latest Prime Day discounts.

7. Set Up Deal Alerts: Use deal alert services like Slickdeals or DealNews to receive notifications when specific products go on sale. You can customize the alerts based on your preferences and receive updates directly to your email or smartphone.

8. Shop by Category: Amazon typically organizes Prime Day deals by categories such as electronics, fashion, home, and more. If you have a specific category in mind, browse through the deals in that category to find the best discounts.

9. Check for Bundles and Multi-Purchase Offers: Keep an eye out for bundle deals or multi-purchase offers. Sometimes, purchasing two or more items together can result in additional savings and discounts.

10. Read Product Reviews: Before purchasing a product, read through customer reviews to ensure the quality and functionality meet your expectations. This will help you make an informed decision and avoid any potential disappointment.

By following these tips, you’ll be well-equipped to find the best deals during Amazon Prime Day and make the most of this exciting shopping event. Happy hunting!


Prime Day vs. Other Shopping Events

Amazon Prime Day has quickly become a household name in the world of online shopping, but how does it compare to other major shopping events? Let’s take a closer look at how Prime Day stacks up against other popular shopping events like Black Friday and Cyber Monday:

1. Duration: Unlike the traditional single-day events of Black Friday and Cyber Monday, Prime Day typically lasts for 48 hours. This extended timeframe allows shoppers more opportunities to browse and make purchases.

2. Exclusive Access: Prime Day offers exclusive deals and discounts exclusively to Amazon Prime members. This membership-based approach sets it apart from Black Friday and Cyber Monday, which are open to all shoppers.

3. Online Shopping Focus: Prime Day is an online-only event, focusing on e-commerce deals available on the Amazon platform. Black Friday and Cyber Monday, on the other hand, originated as in-store shopping events and have now expanded to include online deals as well.

4. Summer Timing: Prime Day’s placement is in the summer, typically in June or July, which sets it apart from the traditional holiday season shopping events. This allows shoppers to take advantage of summer sales and plan ahead for upcoming vacations or seasonal purchases.

5. Prime Day Deals: Prime Day offers a wide range of deals across various product categories, similar to Black Friday and Cyber Monday. However, Prime Day is known for its emphasis on electronics, tech gadgets, and Amazon-branded products, while Black Friday and Cyber Monday tend to have broader offerings across multiple retailers.

6. Global Reach: Amazon has expanded Prime Day to multiple countries, allowing shoppers around the world to participate in the event. Black Friday and Cyber Monday, although well-known globally, primarily originated in the United States and have since spread to other countries.

7. Early Holiday Shopping Opportunities: Prime Day offers shoppers an opportunity to get a head start on their holiday shopping. With deals and discounts available on a wide range of products, it’s a great time to check items off your holiday list well in advance.

8. Different Shopping Experience: Prime Day captures the excitement of a flash sale event, while Black Friday and Cyber Monday are associated with long lines, crowded stores, and limited stock. Prime Day allows shoppers to conveniently browse and make purchases from the comfort of their own homes.

In summary, Prime Day offers a unique shopping experience with exclusive deals for Amazon Prime members. While Black Friday and Cyber Monday have a longer retail history and broader participation, Prime Day’s online focus, extended duration, and emphasis on Amazon products make it a standout event in the world of online shopping.



Amazon Prime Day has become a highly anticipated annual event that offers incredible deals, exclusive discounts, and a shopping experience like no other. With its extended duration, exclusive access to Prime members, and emphasis on online shopping, Prime Day has quickly established itself as a major player in the world of online retail.

Throughout this guide, we’ve explored what Amazon Prime Day is, its history, when it takes place in 2021, and how to best prepare for it. We’ve also provided tips for finding the best deals and compared Prime Day to other popular shopping events.

As you gear up for Amazon Prime Day, remember to become an Amazon Prime member to access the exclusive deals and discounts. Create a wish list, set a budget, and do your research to ensure you’re making informed purchasing decisions. Take advantage of early access deals, utilize price tracking tools, and follow deal trackers and social media accounts for the latest updates. Most importantly, enjoy the shopping experience and don’t forget to take breaks along the way.

Whether you’re in search of a new electronic gadget, a fashionable wardrobe makeover, or simply looking to stock up on everyday essentials, Amazon Prime Day offers a wealth of possibilities to save money and find exciting products. So get ready to click, shop, and discover fantastic deals during Amazon Prime Day.

Happy shopping!

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